Please take the time to read this whole post. I’m glad to hear you have a business that is making money and you got your web site up and running, but tell me how large of an area does your business cover? The local towns in your area, the county you leave in or maybe a try-county area? What would happen if your orders for flooring doubled, tripled overnight, would you be equipped to handle the increase in volume on a short notice? If not, what do you think would happen to your reputation; you advertised a service and could not deliver as promised.
Now take the scale of your business to a national level or even an international level. Imagine the resources you would need, contacts all over the country (world even), suppliers large enough to meet your companies needs for a national supply, capital to back your needs to pay your suppliers, your distribution force, the work force you would need. Your advertising cost, a $400 dollar web site could not handle the communications your company would need let alone the orders and delivery operations. Now let’s talk about the office staff required for a national company, General Manager for the different regions of the nation, managers inside of those regions under them foremen under them workers. What would happen to your company if you tried to make such a large move without having all you contacts, suppliers, management teams, labor force and your finances all in place before you started advertising on a National scale, would your company implode? Your immediate need for cash alone would force you to go bankrupt before you could establish yourself as a national company.
Can’t you see what is involved in being a company that would have to be able to meet the orders that would come in on a national scale? Bishop has to have all the basses cover and everyone in line before hand, so when he does start advertising he will be able to meet his obligations, if not he will fail before he gets started.
Now tell me if another company got wind of your plans to go national with your flooring company and you told them how you planed to do it, and they had a head start on you with the need capital and contacts, who would have the best chance of succeeding, you trying to get all your duck in a row or the company that already has a head start and your ideas to work with.
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