Think about it... per PR, they currently have 600K users PLUS have a strong relationship with some of the schools/Universities in Jakarta giving students easy access to $$$. All of this is without a large scale marketing campaign.
They've also begun an aggressive search for a Marketing Supervisor, which im guessing is to promote the new product/service.
Excerpt from job posting:
· Develops marketing strategies to attract customers to company website, online presence and promote online products or services
News 
Market Data 
Discover 
AI
