I like it...but more important is a unified approach...building a brand...
my takeaway is the following endorsement and confirmation of goals and foundation build -
"Our experience, over the past 30+ years, working with emerging potential national brands, has taught us to prepare for the ultimate potential of the product in the beginning. We see Elev8 Hemp and its ambitious product line as being ready to quickly assume a leadership role in the Hemp/CBD space. It was therefore imperative that Elev8 Hemp define its position in terms of where the market is now and also where it will be 3-5 years from now.”, said Bob Sitter, BRC CEO Bob Sitter.