Honestly, at this point, it doesn't really matter the price. There are so many pets around the world and this country that will benefit from this treatment. I hope the costs are really low for owners. This company will have zero problem turning into a giant.
I thought it was in the 5k range initially. But as volume of use increases the production cost was assumed to decrease. 2-3k is peanuts got this life saving, fast acting treatment. Just going to the vet for anything is pretty expensive