Here is an excerpt from the HHSE blog - Not the use of the term "Pre-Approved"
A few basic film terms... We concede that the vast majority of HHSE shareholders or followers have never produced a motion picture before. Accordingly, perhaps it's a tad disrespectful or presumptuous of us (although completely unintentional), to presume that everyone shares a broad knowledge of basic film terminology. So in this respect, we apologize for inadvertently confusing some HHSE followers with our brevity and vernacular choices.
When a production company comes to a distributor (such as Hannover House) with a movie project for production financing, one of the initial questions asked by the distributor is "do you have any stars attached?" The word "attached" has very specific meaning in the film industry and usually means that a specific star talent has agreed to be in the movie, subject to some general conditions (usually schedule issues as the priority, and often smaller contract terms).
If an actor is genuinely considering a role, but the "deal" has not yet been worked out to the satisfaction of the Agent or funding source, then the term generally used to describe their orbit of the project is "in negotiations."
If an actor is determined to be accessible to the director, believed to be available during the production window and believed to be available for the amount budgeted in the production, then this sort of talent may be "pre-approved" by the distributor. This action of "pre-approving" talent assures that the movie ultimately being delivered to the distributor will be of the commercial level required to justify the production investment... and having the distributor's pre-approval of talent provides the production company with the authorization to make a formal offer for such services.
With every major production that Hannover House is developing or producing with outside entities, each project has a list of talent that meets these conditions for "pre-approval" and anticipated obtainability. For instance, the multi-party agreement with the investors, Hannover House and Odyssey Pictures for the movie "Within Screaming Distance" includes specific language that John Malkovich is pre-approved for the lead role. Does that mean that John Malkovich is absolutely "signed", "attached" and otherwise committed to the film? Absolutely not. In this particular case, there are still issues of director approval, final script, schedule and money specifics. It's a distance from being a done-deal, because any one of those elements might pose an obstacle that results in Mr. Malkovich not starring in the movie. For the movie "The Unwelcome" pre-approved cast members include Neve Campbell, Alyssa Milano and Fairuza Balk (all for the SAME role); having Hannover's endorsement of these actresses enables the producers greater flexibility regarding scheduling and other considerations. Any of them would be GREAT in that film, as might other actresses in the event that these specific performers are unavailable.
There are clues within most of the HH Facebook posts. Look over the past few months and see if you can recognize the pattern? While the company is generous in extending Kudos to others in the industry, there's usually more than the surface of a post to each subject.
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