I agree with your first sentence. The commercialization phase is not fun, but a gift if you believe in the company.
I don’t know of one long who expected it to dip this far, but I know many (myself included) who used this phase to add a sh*t load more shares.
And yes, I think is smells like roses. Gold colored roses. Albeit, just seedlings that won’t bloom fully until summer. But I love buying just the seeds ;)