That is what everyone wants to know. They said in December the Ecommerce site will launch and it's the 31st today. Investors are starting to get uneasy. I really want to get a case of PURA's Everx for a post workout drink. I still can't order it with the Ecommerce site not launching... Also NOUV has failed to get current and is a over a month late doing so.
The eCommerce website is the key to all the tickers involved here. From a business stand point I have no clue what they're waiting for? If an order was placed today A customer wouldn't likely get it till Wednesday the 2nd at the earliest. I can only guess they can't legally sell certain things until 1/1/19? Possible launch 1/2/19? The longer this drags out the more frustrated customers, investors, and analyst are going to get. (The trifecta of you shouldn't do that)