IMHO-A Large Segment Have An Adversarial Relationship with Their Bodies. They don't have a "nurture" perspective, they have a "pain and deprivation make you stronger" perspective. They should think about their bodies as a house under constant construction because a drive-by-shooter keeps tearing it apart. There are so many components that need to be replaced each day - most of those must be ingested in our food. There are also components that slow down the break-down of the body - like the antioxidants we need from food. Based on my experience observing people and their relationships with the food they eat; I truly believe it is not only they don't care, it is they will defend their eating habits as part of their identity, their eating traditions, and their sources of pleasure.
It's a waste of time to change eating habits directly - people have to understand what's in it for them. Most haven't self-actualized that their bodies consist of a highly organized system of interconnected cells, clusters of molecules and atoms that orchestrate an intricate web of chemical reactions to maintain their living state one heart beat at a time - which is in fact a very fragile system. It's fragile when considering the metaphor that a bridge is only as strong as its weakest point, and so it is with the body - there are so many points and chemical pathways that can fail. They see and understand body parts, but don't understand what makes them live - because it can't be seen with their eyes, and because they never gave it much thought. If they had a deeper understanding of what was going on inside them they would have a much better appreciation of what the word "food" really means. Many think is just about energy, like gasoline in a car. However, food becomes the entire vehicle and it maintains the entire vehicle which breaks down continuously and must be replaced atom by atom, molecule by molecule over time (energy is just a very, very small part of nutrition).
Certainly, the markets for CBD are involved with those who are nutritionally conscious, but many don't think about nutrition nor want to think about nutrition (antioxidant activity, reduction in inflammation, slowing the aging process, reducing cancer risk, etc.). Many will buy CBD products not for nutritional enhancement but for the benefits they can feel immediately in terms of relief from anxiety, nicotine dependence, epileptic seizure, etc. Therefore, CBD should have broad appeal.
Hemp can also play a significant role in getting us away from a petroleum based economy by replacing some building materials composed of plastics. This will help clean up our nutritional sources too. Micro-plastics are even in rain now, and in most foods. I recently stopped buying sea-salt because they are all testing positive for micro-plastics since so much plastic is in our oceans now. It's better to get the salt sourced deep in the earth when the salt was deposited before human pollution.
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