I don’t have the tendancy to come up with a utilization rate without sufficient information to support a conclusion. This is your imposition.
How many subscribers do they have? Where? Monthly? Yearly? At what subscription prices? What’s the rate a subscriber goes to movies when a MoviePass is not shutting out their access?
Most U.S. MoviePass subscribers are not in nationally average price areas. So using the national average price of a movie ticket will skew a calculation.
MoviePass hope is overseas, definitely in the shorter term.