Doesnt he have a President(experienced) and other Marketing ppl who would word the PR? I would not expect the CEO to word the PR, if that is what he is doing we have serious problems....
I believe his heart is into doing what is right. Beyond that I can not/will not speak for the organization and the intent implied or not. But the fact remains they are doing exactly what they have said and continue to follow is encouraging to say the least.. While I may have went a different route I am not privy to the changes that are happening on a daily basis. I believe revenues are going to explode next year.
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