Too bad you don't follow your own advice - Answer the questions on Retail Monster, specifically AND the inability of DECN to secure a brick and mortar deal in a big box grocery, pharma, or retail with GenUltimate!, Mr Self-Professed Speaker of FACT!
I have NEVER claimed to be a packaging expert. I profess to being a designer of much larger dimensions. Buildings in fact. Graphic design is a minuscule subset in much more complex issues. I weigh in on anything that affects the perception of the building’s design. If you’re continuing to defend such an amateur outcome as DECN’s, it’s most telling.