Bravo- ROKU pulled a home run with announcement to provide TV entertainment operating systems to TV mfrs- ensuring it's product is run on all new TVs, added revs in licensing deals, ensuring growth and longevity at least 5 years out.
brilliant- and a good move because TV mfr's really do not want to be in the "media software" business. they will jump all over this with Roku.
without this leap fprward- they would have died a slow death.