Parent company Helios and Matheson's stock has cratered from a record high of $39 last October to as low as 12 cents Thursday. It's even worse than it seems. The company approved a reverse stock split last week that boosted its stock price 250-fold from 8 cents to $21. The stock has nearly fallen all the way back, losing 99% of its value since then. Also last week, the company borrowed $5 million in cash to pay its merchant and fulfillment processors after it had a service outage and couldn't afford to pay for movie tickets. The company said Wednesday that it paid back that loan
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