Replies to post #80202 on Muscle Pharm Corporation (MSLPQ)

[turokman]

MusclePharm Enters Into Equity Exchange Agreement With American Media Valuing Company at $105 Million

Equity to be Exchanged in Return for Media and Advertising Services Worth $3 million

BURBANK, CA / ACCESSWIRE / December 6, 2018 / MusclePharm® Corporation (MSLP) (''MusclePharm'' or the ''Company''), a scientifically driven, performance-lifestyle sports nutrition company, is pleased to announce today that it has entered into an Agreement for Equity in Exchange for Services (the "Agreement") with American Media, LLC (the "Investor").

Pursuant to the Agreement entered into on November 30, the Company agreed to issue to American Media 928,572 restricted shares of its common stock, par value $0.001 per share (the "Shares"), at $3.23 per share in exchange for $3,000,000 worth of professional media support and advertising services. Based on the company's fully diluted shares, the deal places an approximate value on the Company of $105 million.

"We are proud to enter into this agreement with American Media, one of the preeminent, multi-platform digital and print content companies in the nation," said Ryan Drexler, Chairman, CEO and President of MusclePharm. "Our brand will find a receptive and targeted audience among American Media titles that include Men’s Journal, and Muscle & Fitness and Muscle & Fitness Hers, as well as the Mr. Olympia Contest. This agreement will provide valuable exposure to MusclePharm and contribute to continued progress toward our goal of sustained growth and profitability."

https://finance.yahoo.com/news/musclepharm-enters-equity-exchange-agreement-123000943.html

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