Exactly...that is the only point of the PR is to simply publicize that they are expanding their product base for a sub segment of their customer base. If they don't send out PR people will say they are hiding and not being transparent...they issue PR it's considered "fluff". It's obvious people have no idea how to grow a business and just assume sales, marketing, everything related to revenue is just grown out back on a tree...it's all about timing and positon in the market...POTN is getting a good base of products rolled out before legislation other catalysts that will bring cheap imitations and competition. They aren't trying to rush and end of making 4M in a month when they can be patient build the business appropriately and make 40M a month in a couple of years. Always busy chasing change instead of focusing on the dollar...People can continue to try and time the stock and flip it or just wait and add on dips...that way you aren't paying huge Capital gains tax, fees, etc...the net take away is marginal especially if you include opportunity cost and cost for your time monitoring the stock.