Generally I would agree. But during the customer acquisition phase (which all CBD products are currently in) this gives a great entry point to the brand. Not a bad short term growth strategy.
are you familiar with nine west, they havehad a buy one get the second half off forever, are you familiar with MC Donald's dollar menue? Walmart every day low price etc... there are many sales strategies and I love POTN'S, they are gaining new and regular customers and that's a great way to position yourself as an industry leader.