Absolutely. Bottom not reached. In January company filed for a $400m shelf registration of which it has sold $105m. 75% to go. They also have sold $60m of convertible notes in late 2017. The strategy here seems clear. They must subsidize each movie ticket sold via MP by capital raised on the market until the service reaches a critical size of users. Only then can they generate enough other sources income from advertising, cross sales or user data. This has elements of a pyramid scheme.
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