You can't establish a foot hold with out subs. You can't sell advertisement, without subs, ITK mentioned the switch or new approach, you still need sub's. You have to have viewers to sell ads. If he has held back on radio ads, where else will he gain. Buy-out. Company has gone from 42 million market capital to 4 million, not going to be much, Merger, tried that with Oi2, and they have done nothing, Triad has done nothing, UN app, has gone nowhere. So what is this new direction again.
I am a long supporter, but something has got to give, competition is getting the best of Viva.
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