For those who don’t follow the consumer sectors I emphasize the exponential growth that can occur. Remember the recent deal with exposure to 80,000 outlets.
I have written various scenarios if they gain traction - 2500 outlets x 4 cases = 10000 cases x 24 = 240000 units ... and this could be much larger and with rapid pace of reorders.
The other vantage is cap size At .05 we trace under 30mm. This is reasonable short term target
If this gains a real foot hold .10-.20 is serious midterm target range