The appeal of Fandom is that it is polished. Besides that it lacks variety. At most 30 users. Market cap of about 25-30 million is pretty impressive for the depth of the product. However, they do have press releases. As a user I got bored pretty quick and there is no incentive to open it everyday.
Fansfrenzy can easily surpass them. They have variety and have more room for different configurations. If the board is impressive, connections are solid and management is competent when the time comes, it will easily surpass FanDom ten times over. As far as the app, yes a lot of improvements are needed and will be tended to when the time comes.
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