If it were actually news it would be news for easy grinder seller (VPOR). Seems for POTN the money would have been better spent advertising to their potenial customers rather than to their stockholders. (and yes I know some of their stockholders are customers)
Side note: There was a OTC company years ago that put out so many pr's that one day they came out with a "pr" saying they apologized for not having a pr to put out that day.