Read between the lines here...very good info to be found in this PR:
We are confident that when this deal works out we will make similar deals with Google in Argentina, Peru, Chile, Columbia, Paraguay and Venezuela creating a revenue stream of well over 1 million USD per year.
He sold Assurant in Brazil. So, he's got ads now running in Brazil. The mention of those other countries coupled with the fact that he said this in a previous PR:
“This is a big deal for us as we partner with Assurant which will be expanding into Chile Peru and Columbia within the next year
This is a lock as far as I can see. BIG things happening here. ONCI will be all over South America with their distracted driving app.