That is true. The goal of the company needs to get people to spend coins faster than they can earn them in chests. The best way to do that is make it easy to get two or three pieces of a large prize to entice people to chase the remaining piece. I would have no problem spending $50 if I thought I had a chance at $1000. Kinda like McDs does with Monopoly pieces. Everyone who collects the pieces ends up with all but one piece of most properties. Same here, everyone should be able to easily get some or most of the pieces and make it difficult to get the one winning piece.
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