People text, but not really. Most people use SNS. iPhone is starting to amp up its text messaging app, but that's only iPhone. I don't see how this CEO thinks he's worth $100k a year. How do you pay yourself when your not making profit??
If you listen in first questions they say that recent fund who settled note with them actually bacome a new client & partner. Not only has this fund tunred into long term partner, but will also be using and/or reselling their SMS service to financial firms.
But a move into financial sector, or having funds and other financial firms using SMS laerts to phoens could be the new email alerts from abck in the day.