By August, get more $$$ ready for more accumulations when those lockup expired, I can see great opportunities ahead also for new entry (but dont count on it too much, what's could be worst than Q1?). SNAP will be greater from now on after those IPO's $$ to build this young company, just little bumps along the way; best of all, when SNAP constantly mentions in the same conversations/sentence with those big boys GOOG, FB, AAPL, etc...
Thanks to the IPO, Snap is flush with cash, closing out the first quarter with over $3.2 billion in cash and marketable securities. Meanwhile, competition is intensifying, so the company is deploying that money to build its immature ad platform, including pricey acquisitions. At an estimated $200 million when including stock payouts, Placed could be Snap's largest acquisition ever.
There's a chance that investors will get more official disclosures in the next 10-Q. *
Placed seems like a fitting acquisition, since Snap desperately needs to continue developing its ad platform, and ad measurement is a critical piece of that puzzle -- especially compared to Snap's other acquisition this year, Ctrl Me Robotics, which makes drones (the joke of trying to become GoPro continues to be eerily close to reality).
The ad platform should be the company's top priority right now.
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