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nonewname1

04/13/17 3:08 PM

#14482 RE: nonewname1 #14480

I think the answer is that the CEO was counting the inventory at its retail value (he mentions that in the interview but I missed it). He also mentions the product is very cheap to make. I think this might be how they were able to get the petpainaway infomercials going, by signing a deal that gives the marketing company a healthy percentage, they still make a good return themselves thanks to the low cost.