I dont think this is a perfect message, and stand alone it wont change the world.
But Id rather them not pay Jake Plummer than pay Jake Plummer, especially considering that isnt such a great name.
It goes to my tropicana example
- people are just searching CBD and finding hemp life today
- similar to if they were just searching oranges --- and tropicana was the specific company benefiting the most from the search results.
I will add, that Nate Diaz vaping CBD post fight one time, was one of the main things that got the product on my radar --- and here I am as a consumer and shareholder of UBQU a couple months later. So the awareness doesnt hurt.