I know the SEC is very busy, so if they're looking around here as you suggest, I thought this might be helpful. Yes, it's from 18 months ago, but it's worth noting that SEA Section 10(b) and SEC Rule 10b-5 have a two-year statute of limitations after a fraud is discovered, but not more than five years after a fraud occurred. I'm not saying fraud occurred, just that the below is... curious... and it would certainly attract my attention if I were investigating securities fraud. I'm sure there's a reasonable explanation. Anyway, consider this chart:
Not a lot of meat, and it certainly doesn't seem to explain the sudden surge in buying a month later. Indeed, the PPS continued to decline during August 2015 as seen in the chart above.
But then, oddly, as September 2015 began there was an out-of-the-blue surge in buying for no apparent reason. The board traffic during that period is also interesting...
The PPS ran from .0070 to almost .02, and then, "coincidentally," ISBG announced their MetLife deal on September 17:
And it was all downhill from there (probably because of the bashers and shorts, let's be honest).
Still, this almost seems similar to the PPS recently peaking around February 1, right when someone started dumping hundreds of millions of shares into the bid, killing any momentum fueling a run.
It's funny too that the company specifically mentioned February 1 as a day to look forward to, as that was to be when the "six-figure" marketing campaign "commenced." Of course, on February 2 (same dat the company tweeted that it "does not dilute"), it released that PR saying that, actually, the "six figure marketing campaign" would "begin in February." Business is hard though. Stuff happens. I completely understand.