Fletch... agreed you make sense, but we are talking about what amounts to a start up company, not big ass companies who can pick and choose advertising. Why would a company go off on a completely different campaign and have NO advertising tie-ins?
That's what I see that is wrong with JF, no continuity or apparent continuity and no utilization when having the chance to combine oportunities....... So, an additional graphic of the tie-in to CC would be a complete waste of advertising dollars?
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