This +20M viewer additional reach is consistent with what Andy recently outlined in shareholder update call. Look for them to add another +20M through a Dish Network deal. Last piece Andy mentioned was a pending DirectTV deal adding another 20M viewers. 80M+ viewers in total. 3/4 of the entire 120M viewer base in the US.
As a side, Llama Llama will be produced in 20 languages and expected to be distributed to multiple countries.
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