Well, the CEO will do what he can to stay in and grow the business, and while he does care about investors and the stock price that isn't his priority it seems (since he's not putting out any of the "puff PR's" that some do but that can be interpreted as just being super conscious of being SEC compliant). And he's not intentionally a "penny CEO," but QB, look at the history. Penny CEO's would do that or use pumpers for better and worse. At one point he did respond to an email "it's all in the filings," but his tone has always been professional and respectful.
So remember, the market isn't about emotions or "being nice" PRIMARILY:
the CEO seems genuine and caring
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