It is odd we hear nothing from "The Thumb," but he may be waiting on the huge revenue announcement before naming a dollar figure in a suit he wil file later. Just a WAG. But I can't understand how Zo could land such HUGE names as Thumb and Adams (T n A). Consult with them, okay, but to actually bring them over from Big Tent was something else. I'm surprised A isn't asking for more money.
Freiberger and Adams, who have been consulting for ISBG, will assume officer roles in the new organizational structure. Freiberger has been appointed Chief Operations Officer while Adams has taken on the role of Executive Vice-President.
"As COO, I will be working closely with our advisory board to craft, implement and communicate the vision of ISBG," Frieberger said. "We have been diligent in our recruiting process to bring in the best of the best. I look forward to working with them to build the company portfolio and increase revenues for many years to come."
Frieberger has extensive experience building relationships in the entertainment industry and in product development and branding. Over the last decade, the new COO has worked with multiple brands utilizing A-list celebrity endorsements to help grow brand awareness and increase sales volume. In 2012, Frieberger won "Best in Show" with his co-creation, Rhythm, in the Aperitifs and Liqueur Category at the World Spirits Competition. beveragecompetition.com/pdf/2012-WSC-Winners.pdf. In 2013, as co-founder and Director of Marketing for Big Tent Group, Frieberger focused his resources to bring operational and marketing expertise to beverage brands across the globe.
"Though we may be a new company, we are in no way a startup team," Adams said. "We have been cultivating our approach for quite some time and now we have the right team in place to grow the company and deliver value to all our stakeholders."
After earning his MBA, Adams co-founded RJS, LLC, a distilled spirits supplier, and took on the role of chief executive. In 2009, he formed his consulting firm, Solution Streak, through which Adams and his team provided management and media consulting to startup and early-stage companies as well as to non-profit organizations. In 2013, as co-founder and director of operations for Big Tent Group, Adams returned to the alcohol beverage industry to bring operational and marketing expertise to beverage brands across the globe. As EVP of ISBG, Adams will lead and coordinate the strategic sales, marketing and operational aspects of the business to best facilitate and manage the growth of the ISBG portfolio.
Seriously.....maybe T has no money or Zo paid him or is stringing him along.
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