Two-way process of reaching mutual understanding, in which participants not only exchange (encode-decode) information, news, ideas and feelings but also create and share meaning in order to come to agreements.
Col, WM has put out how many PR's about signing this LOI and that LOI. So many PR's about talking to this gov. and talking to that Gov. Talk is easy and cheap. As Old Clara Pelller of the Wendy's Commercial used to say....Where's the beef? Substitute, Where's the meter sales?