So you think Bob came "THIS close" to success with MMR?
Read the late-1990s filings in SEC.gov for his Smartalk operation. SMTK was actually pretty small by just about any measure other than market cap--the value of the briefly inflated shares. Too bad for Bob and his investors that tech mania ended with the meltdown of 2000. By 2002 nearly a thousand diaphanous techs vanished.
I don't see that Lorsch ever created anything of enduring value.