Well it's a good thing GoPro is releasing new products in new industries! Also, I think we all know that companies with premium prices, high quality products, and successful brands can do exceptionally well (Apple, Nike, etc...). There are cheaper phones than iPhones but people still buy them, there are cheaper shoes than Nikes but people still buy them, there are cheaper action cameras than GoPros, but people still buy them. GoPros action cameras aren't going anywhere, and while those keep selling they'll be selling drones too, they'll be selling VR products too, and who knows what else.