Replies to post #82725 on Electronic Cigarettes International Group Ltd fka

[erdocretire]

Obviously exspectations this Q are low.
We can't even get anticipatory rise this time.
Last year company was in shambles.
Industry just hit with death blow unless Congress
Acts. Yet I feel a surprise coming.
We are due.

[playfullyhappy]

goldentaste,

I am with you and your thoughts about ECIG.

GLTY

[Vapor5150]

Jan & Feb are big sales months for this product, given millions of smokers try to stop. I think we see Revs around 16mil !! If you remember we had very little products on the shelves last year in Q4 & Q1 due to Brent's all or nothing IPO leaving the company cash strapped going into Q1. And not able to fulfill purchase orders.

[MasDinero]

It all comes down to what you believe revenues should be for a company this deep in debt. And you have to also give consideration to how strong Q1 is historically, relative to the other quarters.

https://ycharts.com/companies/ECIG/revenues

Not too long ago on this forum, many of us were convinced we would see revenues of 80M+ in 2016. In fact I remember us talking about the potential for $100M in 2016. Most of this was based on Dan alluding to 25% Q-over-Q growth. Clearly we misunderstood or Dan misspoke. Either way it now seems unlikely to get that type of growth.

How about at least 50% year-over-year revenue growth? I don't think that is crazy growth for a company this small, in a market this huge. But more importantly, I think such growth is required for ECIG to make any meaningful progress in debt reduction. Being profitable will be a huge achievement for ECIG, but just barely breaking even a year from now isn't going cut it.

Below are my 2016 Q1 estimates based on the YoY revenue growth. I'm looking for revs that will support the ~50% YoY growth we need for PPS to break out.

25% - $13.86M
50% - $16.63M
75% - $19.41M

All in my opinion. Good luck to all.