Don't be shocked if we see something. These guys have set everything up perfectly for a Mega Bull run. Friday's are always a good time for a nice pop to get everyone's attention!
The App is irrelevant won't affect anything. Their own customers don't care. The release video / training that you pointed out is where they told there customers about the app and how to use it. It has only been viewed 49 times (and a bunch of those views were from people here).
Their own customers don't care about the app, because it does not even catch the company up to the competition in the space. They are WAY far behind anyone else in their space and the app doesn't do anything to fix that.
Plus try to find it on the apple app store. You can't. They couldn't release it there. Has anyone heard of an app that was actually successful where they tried to bypass the apple app store? No, because that is not how the mobile market works. If you have any chance of your app being successful it has to be there.
Despite Robin's attempt to make it sound like the app is meaningful, the company itself doesn't care. Want proof take a look at any of these places to find mention of their new fangled app: -The company Website - nothing about the app there
-The company Twitter page ( https://twitter.com/thepulse ) nothing posted there since January. Nothing at all about the app. Come on now, a content marketing company that hasn't posted any content to their twitter account in 4 months?
-The company Facebook page - nope not mentioned there
-If it was going to help the company sell something maybe the sales manger would say something about it on his twitter of Facebook page, right? Nope no mentions there.
-Maybe the CEO might have something to say about it? Nope. nothing on his twitter of Facebook pages either. (there is one post to a linked in article about why mobile matters, but it goes to an article from one of LinkedIn editors that makes no mention of anything the company's software does or the company at all.
-how about the COO. The head of operations for a content marketing company would surely think to post something on his twitter account about this new mobile app they released (robin's video said it was released not coming soon). Nope. In fact this content marketing genius has only 1 twitter post this year where he was bragging about earning a badge from Jet Blue.
If that was the news you were hoping for to make the company stock soar, its not it. The only news that will help is if they change management or sell the company. Hopefully one of those 2 things will happen soon. If they get a new CEO, COO and Director of Sales we might see some changes that matter.
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