Replies to post #10174 on Pulse Beverage Corp. (fka PLSB)

[BobbyGee]

By the way:

Vita Coco – Don’t be fooled by all of those celebrity endorsements! Their waters are not made from concentrate, but they are all pasteurized with heat. Many of the flavored versions contain added sweeteners and the Cafe versions contain carrageenan. Even the seemingly plain 100% pure version contains added “fruit sugar.” Watch out for their coconut waters targeting kids, which are loaded with added sugar and many different natural flavors – they are not 100% coconut water! According to their website, Vita Coco Kids is also ultra high temperature pasteurized.

[geezeragain]

Bobby- Very nicely done!

It's too bad that PLSB came so late to the party (March, 2014). And, they've already had to change Thai suppliers which has slowed them a lot. As I said earlier, even if their new CW is the greatest thing since sliced bread, who is going to know without advertising and promotion?

That said, with the loss you've already taken, I think you may be right to hang in there a little longer because there's a chance their 2016 1st quarter may show a continuation of the overall results upswing from the 4th quarter 2015. That, you'll find out on 15 May. The report could be good, bad or indifferent.