Although this was not covered off yesterday it has been in the past with Phil.
Some of the reasons: - The profit margin may not be attractive to distributor - The distributor may only want certain sku's vs. the portolio - Some of the products such as a Mucho Macho Michelada cup may not hold up on a shelf in a very humid state such as Florida that long and the seasoning on the rim could get nasty - The distributor wants credit back on 100% of goods they get "stuck" with and that could be a disaster for NGCG since they can't manage the distributor and the quality of their distribution. Example: product never making it out of warehouse, deliver the product to stores ad it sits in backrooms, sales reps do a poor job, etc.