I'll bet that company doesn't lie in every PR they put out and has a reputable reputation they've built through the years.
MDIN has a reputation too and it's not an enviable one and certainly not reputable.
They're widely known for being a loathsome, contemptible company run by liars and swindlers that fraudulently reports revenue, releases bogus PRs, never hits its goals and is a scam.
It's one thing for a company like your brother's to put out a realistic projection based on research and facts but come up short, it's another for the CEO to wear a blindfold and throw darts at a board, then use those numbers to knowingly create a fictional pro forma to sell shares.
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