Management failed because what they were doing prior to the Wocket wasn't working and the needed a new story. These guys have NO, and I mean ZERO experience with retail biometric products. It was nothing more than what the government already does - takes your money and throws it against the wall (programs) and hope the "theory" works. What do you expect from former government employees? I hope this would have worked out, but they went about it all wrong. They needed to get then BANKS to embrace this. What a waste of several million dollars IMHO.
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