Honeatly, I get their intentions for the $36 per case on Amazon (does that include free prime 2 day shipping btw?) I don't personally buy these drinks because I prefer tea and water, but that's to steep a price for 12 drinks imo. I understand that monster and red Bull are priced similarly on are per can basis. But those are a decent price at 3-4 dollars per can because you can buy them on a whim at that price while browsing the glass at the gas station.
For you guys that drink this stuff.... is $36 for a 12 pack cheap enough for yall to want to buy it? I'd love to see them sell at that price in the gas stations and corner stores for $3.50 a bottle, I just wouldn't be a buyer... but I'm a cheap ass