I thought the idea of brand B was to raise the nicotine up, put a special filter on it, the filter reduces the smoke and the nicotine, but since the nicotine is a higher content you still get the same nicotine as a conventional cig but with less tar/carcinogens.
If I am incorrect and it's just a high nicotine cig how would they ever get a modified risk label!?!!? One of my reasons for being in this stock was because I thought they actually had a reduced risk product. Brand A is not reduced risk, and now neither is Brand B (in my opinion).
Very disappointing if true...