"but it's a good starting point for the further expansion"
Have to be careful as this is the slippery slope .. this is becoming Fluff because there isn't anything that proves all this is worth the effort. This reporting every little one store mom & pop shops isn't projecting enough to meet the expectations. In fact I think it hurts him. Just get serious about the sales expansion and less about Slick's Barber Shop. This is more like watching paint dry to read those one at a time pumps. He should be announcing this...
State # of sign ups
CA 22 WA 10 IL 30 OH 12
And so on.etc by state. Volume talks.. single store sign up announcements/FB posts walks. The tool of FB in my opinion is being used improperly now.
No one cares about single store sign ups by name. Volume and revenue stories swing a bigger stick. So these painful little no name sign ups are in fact costing EPXY money not making them money. Time and talent needs to be allocated to the fundamentals of good planned growth and execution. This only tells me Dave's real talents aren't being utilized properly. If they should indeed sign up a substantial chain then he should create a filing to pr it. Then people can see a revenue story that comes from it.