Well how much is a movie worth? How much would it cost to do a movie about this technology? CISCO is picking up the tab for that and God knows what else. I think that LLBO and Cyrcadia are already getting much more attention and promotion that they ever would have if not for these HUGE connections. They won't need much help raising funds soon.
Your misunderstanding LLBO's and Cyrcadia's relationship.
LLBO doesn't need to be mentioned. It is Cyrcadia that's raising funds.
It is Cyrcadia that is creating the iTBra. LLBO owns the patents and is majority owner of Cyrcadia. But it is Cyrcadia that is in a licensed agreement with LLBO to develop the iTBra.