Replies to post #74635 on Muscle Pharm Corporation (MSLPQ)

[TheExpertHimself]

Really!?

so Kirkland, Ralcorp, Treehouse Foods and not the least Perrigo Pharmaceuticals products are all name brands?

I looked up Ralcorp and the two largest customers are Costco and Trader's Joe...LOL, pretty much supporting what I was telling you about Costco and Whole Foods Market....that these provide excellent opportunities for Musclepharm

Really, if I were Musclepharm I would start making many other products for Costco and Whole Foods Market as well...

[JimmyJams]

I actually believe they have a differentiated product. Their marketing and packaging suck because they don't call out what it is.

[PanchoJimenz]

"They are late to the party and there is nothing to differentiate themselves for the competition."

Being late to the party does not necessarily mean that their energy drinks will not be successful. What MP has going for it is a rapidly growing list of loyal customers. These loyal customers that currently drink another brand's energy drink will now switch to MP's drinks. The other companies know this and are sweating. No doubt, the competitors will lose market share, albeit slowly at first.

[bajista]

Agree with you completely, especially about entering the energy drinks market. They need to focus on their core business and become profitable. Brad is interested in some sort of world domination- of what I'm not sure that he even knows since he's not focused.

Besides marketing, the only thing that he's been good at is filling his own pockets and he can't even do that in an ethical manner. We'll see what the SEC says about in a legal manner.