The market cap is 7.3% HIGHER since Henry was named CEO on March 3 and he has been the Company's President since 2010. Before XXII he served as Vice President and Marketing Director of Santa Fe Natural Tobacco Company, a specialty tobacco company, prior to the sale of that company to R.J. Reynolds Tobacco Company for $356 million in 2002. Mr. Sicignano holds a Bachelors of Arts Degree in Government from Harvard College and a Master of Business Administration Degree from Harvard University.