Replies to post #73042 on Muscle Pharm Corporation (MSLPQ)

[TheExpertHimself]

brand-wise Musclepharm is doing a lot of good things, but it should seek outside consultants and ask the following questions:

1) What do you think about our plans for Tiger Woods? (whatever those plans are)

2) What should we do with UFC? Do we need a UFC endorser?

3) What do you think about the Hardcore name for a line for Bodybuilding.com? should we change it to Muscle Addict, XX Athletics, whatever..

4) What can we do brand-wise to compete againt Dymatize, Cellucor, Optimum Nutrition, MuscleTech, BSN, Jym Nutrition, etc?

5) What should we do about Fitmiss brand? Do you think we need a better endorser? Should we change logo? Should we incorporate more sex into advertising, packaging? like having a Brazilian beach volleyball player endorsing the products and using silhouettes of sexy bodies on packaging


Musclepharm could pose many other questions to brand consultants and try to optimize it's strength of brands.

At the end of the day, it all comes down to branding... as long as quality of product is decent of course.