Replies to post #72937 on Muscle Pharm Corporation (MSLPQ)

[TheExpertHimself]

if I could trade MSLP on margin, I would still buy more.

I think the timing of Musclepharm's entrance into the protein bar space and RTD protein + energy drink space is very critical.

So many bad products have entered this space, but Musclepharm enters with some very promising products.

The MP Combat Crunch is a very well executed product.

I think the Coco Protein drink got a very nice packaging, that definitely gives hope of something great happening within the protein RTD space. Musclepharm might do better without the coconut water component and make something more mainstream with a minor twist.

Most people are not participating in the coconut water fad, they just want some protein drink and supplement that to some regular healthy food on the side if they are more educated, that's mainstream.

Musclepharm's focus should include the late adopters to the mainstream trend of protein enriched products, like the minority groups and the people shopping at Walmart and 7-eleven. These are the kind of people that will be very receptive to Musclepharm's powerful branding with bright colors, aggressive names and celebrity athlete endorsers like Arnold and Colin Kaepernick.

Musclepharm is an interesting brand to follow, and we can only hope that more people share that belief and bring the stock back to $14 within short time.

Brad needs to cool down on the spending side though, otherwise Musclepharm will never become a big name within food and beverage industry.