You send cash directly and then get a cute looking certificate months later that you have to hold onto until you find a broker that would even remotely consider a pink sheet (etrade would NOT take this no matter how pretty it may look with the curly cues and all).
I have a great friend thats pretty high up at Morgan Stanley up north in the NYC headquarters and he never even heard of GBHD or Ferguson. And when I said it was a pink, non reporting he couldn't stop laughing because he thought I was joking.